About Paddy Power

Learn about Paddy Power, from company sponsorships to awards the site has won!

Paddy Power is one of the largest sports betting sites in the UK. We've collated the most important information about Paddy Power for esports bettors - read on to learn more about one of the UK's most well-loved betting sites!

Paddy Power Information

Founded in 1988, and licensed by the Gambling Commission of Great Britain, there is plenty of Paddy Power information available to interested parties. Paddy Power is, first and foremost, a traditional sports betting site. Despite its esports offering being excellent, players will find plenty more at one of the UK’s most popular sportsbooks. Below, we’ll demonstrate some of the other bits and pieces that Paddy Power has to offer.

Paddy Power Esports Betting

Paddy Power has lots to offer esports fans, as proven in our extensive Paddy Power esports review. From CS:GO and League of Legends to Valorant and Honor of Kings, there is a good range of esports available. Combined with some esports-specific betting markets, Paddy Power’s esports offering is one of the strongest in the UK.

Traditional Sports Betting at Paddy Power

Paddy Power’s traditional sports betting options are second-to-none. With a particular focus on horse racing, but covering every other major (and less so) sport, Paddy Power is a great choice for traditional sports bettors.

Paddy Power Casino

Players can engage with casino, live casino, bingo and poker at Paddy Power. There are perhaps stronger casino offerings at some of Paddy Power’s competitors, but there is more than enough to be getting on with here, including a range of live dealers games, Megaways, jackpots, and everything in between.

Which Company Owns Paddy Power?

Paddy Power has a long and extensive history. It was founded in 1988, and has since acquired a number of gambling companies. Paddy Power is owned and operated by Flutter Entertainment, an Irish gambling holding company created by the merger between Betfair and Paddy Power. It is listed on the London Stock Exchange.

Did you know?
Alert Icon Paddy Power is known for its controversial betting markets!

Alongside esports and traditional sports, Paddy Power has been known to offer betting markets on controversial events. This includes offering odds on the first species to be driven to extinction by an oil spill in the Gulf of Mexico, the likelihood of Barack Obama lasting the full duration of his presidency, and the extinction of the polar bear in 2009.

Paddy Power Awards and Recognitions

Being one of the biggest platforms in the UK, Paddy Power has won a range of awards across its years of service. Most recently, Paddy Power has won the GGA London “Betting Shop Operator of the Year Award” two years in a row (2020 and 2021).

Paddy Power Sponsorship

Paddy Power has engaged in numerous sponsorships since its inception. In recent years Paddy Power has gotten in trouble for its fake Huddersfield Town football sponsorship stunt, in which the company pretended to have emblazoned Huddersfield football shirts with a non-regulation logo. In 2020, Paddy Power announced that it would be sponsoring all of ITV Racing’s live coverage in 2021.


When was Paddy Power founded?

Paddy Power was founded in 1988 following a merger of 40 Irish betting shops owned by Stewart Kenny, David Power and John Corcoran. Stewart Kenny then served as the company’s CEO until 2002.

Who is the owner of Paddy Power?

Paddy Power is owned by Flutter Entertainment, following a merger with Betfair in 2016. Flutter Entertainment was formerly known as Paddy Power Betfair plc. It is an international gambling company listed on the London Stock Exchange.

Does Paddy Power have a casino?

Paddy Power does have a casino! It’s not as popular as the Paddy Power sportsbook, but it still has plenty to offer prospective players. Alongside slots, Megaways and jackpots, players can play a range of live casino and table games.

Where is Paddy Power based?

Paddy Power is split into two key divisions: UK Ireland and international. The former is headquartered in Dublin, Ireland, while the latter operates from Malta. Paddy Power is often described as an ‘Irish gambling company’ and an Irish theme is apparent in much of Paddy Power’s marketing efforts.

Is Paddy Power safe?

Paddy Power is perfectly safe to use. It is licensed by the Gambling Commission of Great Britain and adheres to all the regulations implemented by the governing body. UK-based players can rest assured that they’re playing at a safe, licensed and legal esports betting site.

Is Paddy Power controversial?

Paddy Power is one of the most controversial betting brands in the UK. Flutter Entertainment suggests that Paddy Power is “known globally for our mischievous marketing”. Paddy Power has been known to offer markets on controversial topics, such as animal extinctions. During its rich history, Paddy Power has been subject to much criticism from the Advertising Standards Authority (ASA).